Celebrating the HSBC Water Programme, a 15 year partnership with the WWF supporting rivers around the world, A Living River is a responsive sound installation in Gatwick Airport’s Skybridge, transporting people to the Yangtze River through audio. I worked on this project as part of a team creatively lead by Tom O'Donnell and legendary sound guru Nick Ryan.
Role: Creative w/ Sophie Browness
Creative Lead: Tom O'Donnell
Head of Experiential: Jonathan Terry
ECD: Axel Chaldecott
As part of the journey, A Living River educated people about the work of the HSBC Water Programme with posters before and after the Skybridge. We also put together a selection of beautiful abstract imagery on the Skybridge itself, to compliment the rich tapestry of sounds heard along the way. // Photography by Sam Barker.
+ Awards
D&AD // Yellow Pencil, Brand Experience
Campaign Big Awards // Silver x 2
Shots Awards // Silver
Creative Circle // Bronze x 2
Eurobest // Bronze
LIA // Bronze x 2
The One Show // Merit x 2
Drum Content Awards // Highly Commended